This logo was created for BNS Solutions, a technological innovation company located in Massachusetts. The squared circle was part of their previous logo, so it was included for a sense of continuity. The yellow was chosen to make the company’s new line of learning kits pop online and on store shelves. (The second logo was developed specifically for the learning products.)

BookSunday is a new holiday where all the gifts are books. They needed a very bold and simple logo that would look good blown up on the side of a bus and reduced down to a small refrigerator magnet. And while the shelf of books stands out strongly in color, the logo also works in black and white. The dog mascot ties into the main logo with the shape and color of the books, but is created to appeal to younger readers.

This logo was created for the Depot Theatre in Westport, New York. The theatre is located in an historical train depot. The depot, with its unique roof shape and cupola, stands out distinctively at the top of a hill., so the building made a natural choice to feature in the logo. And the fun play of the shapes and colors combats the impression that theatre is stuffy and old-fashioned. The three show logos below were designed to complement the new theater logo in color and style. And, again, reinforce the fact that the theater was very lively and fun.

This logo was designed to introduce the Moss Hart & Kitty Carlisle Hart New Play Initiative. The four rectangles reflect the four stages of the program. Their shape is proportional to the 8.5″ x 11″ paper that playwrights use. And the colors are based on specific gowns worn by Kitty Carlisle Hart during her many television appearances.

Troubadour Theatre Company created a long series of comic mash-ups of. Shakespeare’s greatest hits. This image of Shakespeare worked for many of the shows with The Bard getting boinked on the head with a can of spam, a turkey leg, a jester’s hat and the Troubadour Company logo among other things.

Tucker Technology is a precision parts manufacturer serving the aerospace community. Their final choice reflects this ability to manufacture multiple duplicates of very precise parts. Other options we developed are shown below.